Gimi Gimi

Gimi Gimi was made by Thought Over Design, with creative direction by Anushka Sani, and strategy by Rohini Pandey and Toru Jhaveri.

Thought Over Design15 contributors

View original ↗

Project details

Format: Brand identity, Packaging, Print & editorial
Style: Playful, Maximal, Illustrative, Poster
Sector: Food & drink
What was made: Identity, Packaging, Brand assets, Social media, Website, Series of Instagram posts
Platforms: Retail, Social
Published: 22 Apr 2026

Original projectthoughtoverdesign.com ↗

Images and credits copied from this page, exactly as published.

Everyone credited

15 contributors

Creative Director

Strategy · Design Lead

Strategy

UI/UX · Animation

UI/UX

Shubham Rajdhar

UI/UX

Aishwarya Prabhala

Copy

Tabitha D’Souza

Design and Animation

Credits as listed on thoughtoverdesign.com ↗.

Look and feel

Mood: Playful Bold
Technique: Illustration Flat graphics
Subject: Characters Food Drinks
Typography: Grotesk Custom lettering
Interface & layout: Card grid
Colour: Red Grey Orange
Palette: #CE435A#CBCCC8#DF9B34#562524#9CAD4ARed palettes Light palettes

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