Brand identity

Equip

Equip was made by Wedge, with creative direction by Sarah Di Domenico, design direction by Justin Lortie and one other, and strategy by Nika Worlund.

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Project details

Format
Brand identity, Packaging
Style
Typographic, Photographic, Playful
Sector
Food & drink
What was made
Brand Evolution, Packaging, Packaging Architecture, Brand Voice, Packaging Design System, Visual Identity System, Brand Guidelines, Brand Photography
Published
1 Jan 2026
Original projectwedge.work ↗

Images and credits copied from this page, exactly as published.

Everyone credited

21 contributors

Credits as listed on wedge.work ↗.

Look and feel

Discover
Mood
PlayfulWarm
Technique
PhotographyLive action
Subject
PeopleFoodAnimalsPortrait
Typography
Display serifText serif
Colour
BlueBrownGreyBlack
Palette
#1C689C#6D5337#D0C3BC#6CA8D1#211E15Blue palettesDark palettes

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